#cardigan 
TS July 2020 Add Emoji
STATUS: Live now!
- Started Thursday 23rd July 2020
What is the #cardigan emoji and why should I care?
- The #cardigan emoji is actually what's known as a hashflag
- Hashflags are special emoji-like icons appearing on Twitter if you use specific hashtags
- They show only in official Twitter apps and are to encourage people to use those hashtags
- They are often part of an ad campaign & may be called branded emoji or custom emoji